Original Hashed Audience

Versium REACH will also process and hash the original audience provided. This can be used by users to perform A/B testing against an audience that was generated by Versium REACH.

You can import the original audience into any marketing platform that supports .csv file uploads. For the most detailed and up-to-date instructions, see the help for your specific platform.

  1. When your new online audience is complete, click the button Export on the top right of your Insights page.
  2. On the dialog box, select the check box "Export as CSV" and then click Export. The file will be downloaded to your local drive.
  1. Extract and the file -original.csv and edit it to meet the requirements of your marketing platform. You may need to change column names or add or remove columns to match what your platform requires.
  2. Import your original audience using your marketing platform's upload instructions.